About

About Company

Having 12 years of extensive experience in allover GCC (UAE, Oman, Qatar, Kuwait, and Bahrain, Saudi Arabia) Egypt and Pakistan. Used to work with well-known building material traders. Our customers are wholesale distributors and downstream manufacturers challenged to 'keep up' withthe rapid domestic and regional expansion in the building materials sector. Served almost 250 repeat customers in more than 10 countries. Maintained excellent product knowledge, ensuring we can properly fulfill our customers' requirements. Additionally, our knowledge of manufacturing and production processes is crucial to help factories determine which regional markets to serve profitably. It is the combination of market expertise and the understanding of manufacturing that helps us to develop successful product/market combinations. For many manufacturers, we have been able to develop and introduce new products in our markets. Driven by customer demand, we are always looking to add to the portfolio, but with the precondition that we can continue to add value. Acquired product and manufacturing knowledge will lead to tangible customer benefits.

Our Mission

      Depending on the actual situation: We negotiate the contract between customer and supplier and         operate as a value-adding commission agent. This is our typical mode of operation outside the UAE.        In the UAE we add extra value to the local customers by providing integrated logistics services,       eliminating many operational issues for the local importers. The integrated offers increase         competitiveness versus straight product sales. We also import directly from the supplier and re-sell to the end-user customer inclusive of integrated services. These services may include re-export. We offer suppliers and customer to store products in our warehouse in the UAE either as buffer stock, for market introduction or to facilitate urgent and just-in-time supply to customers.

Mode of Operations:

Depending on the actual situation:
We negotiate the contract between customer and supplier and operate as a value adding commission agent. This is our typical mode of operation outside the UAE. In the UAE we add extra value to the local customers by providing integrated logistics services, eliminating many operational issues for the local importers. The integrated offers increase competitiveness versus straight products sales. We also import directly from the supplier and re-sell to the end-user customer inclusive of integrated services. These services may include re-export. We offer suppliers and customer to store products in our warehouse in the UAE either as buffer stock, for market introduction or to facilitate urgent and just-in-time supply to customers.

Market Volumes:


Our market is the fast growing building materials and furniture market, driven by the continuing building and construction boom in the entire Middle East region.

Distribution Channels:


Commensurate with our business model and market volumes, our distribution network consists of Wholesalers and downstream Manufacturers. Wholesalers typically make volume sales and provide stock buffering. They provide instant delivery and credit services to their downstream retail customer base. Manufacturers require timely deliveries as raw materials for their production lines. We generally do not supply retailers.